In this episode of the Anthro to UX podcast, Elizabeth Rodwell speaks with Matt Artz about her UX journey. Elizabeth earned a PhD in Anthropology from Rice University. Previously, Elizabeth worked as a UX Researcher for Schlumberger and is currently an Assistant Professor of Digital Media at the University of Houston and the Executive Director of the Houston UXPA (HUXPA). She recently published the paper, A Pedagogy of Its Own: Building A UX Research Program.

About Elizabeth Rodwell

Elizabeth Rodwell is a media anthropologist who is interested in interactivity, television, emergent technology (in general), and artificial intelligence (specifically). She is also a usability researcher (UX). Her first book Push the Button: Interactive Television and Collaborative Journalism in Japan (forthcoming) examines the post-Fukushima tensions in the Japanese journalism and television industries, and seeks to account for the ways that media professionals are responding to increasingly skeptical and distracted audiences. 

She also tracks the global debut of interactive television in Japan– a cutting-edge fusion of mediums that represented the most dramatic departure from existing television technology in several decades. She was interested in examining how the concept and practice of participation change as technology evolves the means by which people can contribute.

Currently, she is working on a project at the intersection of artificial intelligence / machine learning and user experience (UX). Partnering with UX researchers and designers in companies both in the U.S. and Japan, and she is exploring what it means to think about usability when we’re attempting to replicate human interaction via machine.

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About Anthro to UX

The Anthro to UX podcast is for anthropologists looking to break into user experience (UX) research. Through conversations with leading anthropologists working in UX, you will learn firsthand how others made the transition, what they learned along the way, and what they would do differently. We will also discuss what it means to do UX research from a practical perspective and what you need to do to prepare a resume and portfolio. It is hosted by Matt Artz (, a business anthropologist specializing in design anthropology and working at the intersection of product management, user experience, and business strategy. To learn more about the podcast and career coaching services, please visit Anthro to UX (