Laura Musgrave is a digital anthropology and user experience (UX) researcher. Her work has always focused on connecting with people. She started out in public engagement, before moving into user research and participatory design. Today, she works in UK and international research for a FTSE 100 brand.

She is also a research scholar in digital anthropology and user experience at the Ronin Institute. Her research specialism is artificial intelligence (AI), particularly data and privacy. Most recently, she has been studying the exchange of privacy and convenience in the use of smart speakers in the UK.